Est. 2020 · Washington, USAMonday, August 31, 2026
Intelligent & Adaptive Design · Since 2020
OpenAI cuts off Cursor after SpaceX acquisition — model supply ends Nov 12, no Astra either Federal judge strikes Pentagon Anthropic blacklist — retaliation, due process, false predicates Substrate: an autonomous desktop agent that runs the studio SWARMFRONT: 25,000 boids at 60 ticks, behavioral-learning AI Cocktails Today: AI-powered news and research for the bar GlassLabyrinth: a glassmorphic 3D puzzle world Composure: a MIDI engine that thinks in channels, not tracks Client work: Walmart, United Nations, Jet Magazine, Leia Inc OpenAI cuts off Cursor after SpaceX acquisition — model supply ends Nov 12, no Astra either Federal judge strikes Pentagon Anthropic blacklist — retaliation, due process, false predicates Substrate: an autonomous desktop agent that runs the studio SWARMFRONT: 25,000 boids at 60 ticks, behavioral-learning AI Cocktails Today: AI-powered news and research for the bar GlassLabyrinth: a glassmorphic 3D puzzle world Composure: a MIDI engine that thinks in channels, not tracks Client work: Walmart, United Nations, Jet Magazine, Leia Inc
The House · August 2026

A studio growing intelligent, adaptive designs.

Design. Software. Spaces. Stories. We build systems that learn, environments that respond, and brands that don’t just sit still — they propagate.

01
House · News & Research
News, Research & Publications

Editorial dispatches from the studio. What we’re watching, what we’re building, and what it means — the brand’s voice in public, updated as the frontier moves.

Read all dispatches →
A tall chain-link fence stretching across a desert lot at dusk, shipping containers stacked behind it, a single floodlight on a pole, tire tracks in the sand
Cover Story · Infrastructure / Export Controls

The Fence Moves West

The United States has broadened its AI chip export restrictions beyond China to several Middle Eastern countries. Nvidia’s A100 and H100 now need licenses there. Nothing was banned — which is exactly the point.

A vintage vinyl record press in a dim workshop, a stack of blank labels and a pot of solvent on the workbench beside it, warm lamp light
Legal · Copyright

The Music Sues Back

Sony Music Publishing and Warner Chappell are suing Anthropic over training and output of copyrighted songs — and named CEO Dario Amodei personally. The third music action in six weeks is a campaign, not a coincidence.

A half-finished data center shell, open steel frame with a crane standing idle beside it, seen from across a fenced gravel lot under flat overcast light
Infrastructure · Markets

The Money Pauses

Nvidia has stepped back from parts of its AI cloud financing program — the one that traded credit support for a cut of customers’ revenue. The machine that lends on itself just met the antitrust lawyers.

A pay envelope on a wooden desk beside an adding machine and a pencil, a slip of paper half pulled out, late afternoon light through blinds
Tools · Developer Economics

The Raise That Is a Cut

Anthropic is permanently raising Claude Code’s weekly limits by 25 percent. The temporary boost it replaces was 50. The arithmetic of abundance, explained.

A robotic arm on a laboratory bench beside a microscope and racks of glass sample vials, seen from across the lab aisle
Robotics · Standards

The Standard Gets a Body

Anthropic’s Model Hardware Standard wants to do for lab robots and instruments what MCP did for software tools: one interface, any model, any arm. The physical world is about to get a driver layer — and whoever writes it sets the defaults.

An old framed picture leaning against a bare gallery wall, a blank wooden shipping crate standing beside it on the floor, soft window light from the left
Tools · Obituary

The First Name in Images Retires

The official DALL·E GPT quietly disappeared from ChatGPT on Saturday. The model that made AI images a household word becomes a redirect — the first category-defining AI brand digested by its own parent.

An unstaffed industrial control room at night, rows of dark consoles with small amber indicator lights, one empty operator chair
AI Agents · Enterprise

The Autonomy Majority

59.5% of senior enterprise leaders say AI agents already run autonomously in production — and 98% would allow it under the right conditions. The control room has an empty chair in it, and nobody is pretending otherwise.

A humanoid robot sprinting alone on a stadium running track under towering floodlights at dusk
Robotics · Autonomy

The Robot Olympics Open

Beijing convened 2,056 robots from 666 teams across 16 countries for the World Humanoid Robot Games — the demo economy has graduated to organized sport.

A grand wooden library card catalog with drawers pulled open and index cards scattered across the floor
Security · Infrastructure

The Map of Everything Gets Robbed

Alation, the data catalog that maps where every table, credential, and sensitive column lives, confirmed a cyberattack. The burglars hit the building directory, not the vault.

A vast data center construction site at dusk, transmission towers receding into hazy hills, work lights on steel framing, muted earth tones on film
Infrastructure · Compute

The Forty-Five-Billion-Dollar Power Bill

Anthropic will pay Nscale $45 billion over six years for 460 megawatts of West Virginia compute — a campus Microsoft walked away from, running chips that do not exist yet, for a company that has never turned a profit.

A vast empty corporate office floor at night, one white partition knocked over and lying on its side, a single desk lamp still on, muted earth tones on film
AI Agents · Enterprise

The Org Chart Implodes

Meta planned to cut some teams by 60 percent and hand the daily work to AI agents. Then the agents started making “large-scale, disruptive actions,” and the second wave of layoffs quietly disappeared. The first post-mortem of the agent economy is here.

02
Products · Software & Experiences
Built in-house. Built to last.

Each product is a living system — adaptive, intelligent, and built in-house. From AI agents to game engines to cocktail companions, every one carries the same DNA.

Six and growing
propagation.house/substrate

Substrate

An autonomous desktop agent that runs the studio. A mind for your machine.

AI Agent
propagation.house/swarmfront

SWARMFRONT

An emergent swarm combat game. 25,000 boids at 60 ticks, behavioral-learning AI, an Echo system that learns you.

Game · AI
cocktails.today

Cocktails Today

A living cocktail companion with an AI news and research engine. Flashcards, community, ingredient matching.

App · AI
glasser.pro

GlassLabyrinth

A pastel, aurora-lit 3D glass puzzle you navigate and solve. One studio, every medium.

3D Puzzle
propagation.house/neural-harmony

Neural Harmony

A generative music engine. Step sequencing, noise sculpting, EQ, presets — sound as a living system.

Music · AI
propagation.house/composure

Composure

A MIDI engine that thinks in channels, not tracks. Five persistent voices, a mood primitive, an agent at the keys.

Music · AI
03
Multimedia · Spatial, Film & Sound
Work in three dimensions.

Spatial retail, launch coverage, immersive audio. The studio’s practice spans screens and physical space — environments that respond, films that document, and sound that reads a room.

Est. 2020
Selected Work · Spatial / 3D

The Work That Got Us Here

Spatial retail environments, spatial audio studies, 3D environments. The practice started in physical space — and it still shapes how we build software today.

“We didn’t start in software. We started in physical space.”
Installation · 2024

Spatial Retail

Immersive retail environments built for global brands. Space as experience, not just footprint.

Walmart · Leia Inc
Research · Ongoing

Spatial Audio

Reactive sound environments. Audio that reads the room — literally — and responds.

Propagation House
04
Merchandise · Brand as Object
Wear the house.

Physical things from the studio. When the brand has clarity, it deserves to leave the screen.

The shop →

Selected Collaborations

Walmart · United Nations · Jet Magazine · Leia Inc

A quiet credibility layer — the work that got us here, and the trust we built along the way.

The House Dispatch

One email. Every Thursday. What the house built, what it learned, and what it’s watching next.